Wednesday, July 12, 2006

Wall Street Journal: Revver, Eefoof, Panjea and Blip

From the Wall Street Journal:

New Web Sites Pay for Clips
July 12, 2006

In his spare time, Patrick Sell, a 31-year-old marketing analyst, enjoys shooting short videos of well-dressed women strolling along New York City streets, then posting them on the Web. He used to upload his productions -- about 180 to date -- on the video-sharing phenomenon YouTube, but now prefers a new service called Revver. The reason: Revver pays him.

Revver allows Mr. Sell to pocket a portion of the revenue the site takes in from ads it attaches to his clips -- an amount that now earns him about $15 a day. "My issue with YouTube is that even as the producer of the video, I can't get paid for it," says the self-styled video auteur, who asks the women for permission to film them and also posts his clips on

The explosive growth of Internet video is allowing people not only to find an audience for their amateur productions. Now they can actually earn money from them.
  • San Diego-based Eefoof Inc., launched just over a week ago, shares 50% of its profits from text ads and banner ads with users who upload their own online video clips. Shares are distributed based on the number of hits a particular video receives.
  • Recently launched, operated by Aware Media Inc., shares 50% of revenue from the ads appearing on profile pages to which users can upload their own video and audio files. Users can also sell their content via download at a price they set, in which case they earn 85% of the sale.
  • In May, Blip Networks Inc.'s Blip.TV began giving members half of the ad revenue it earns from the still-photograph and video ads that users can have placed at the end of their videos. Revver affixes an ad frame to the end of a video clip and gives the users 50% of the revenue generated when the ad is clicked on, whether the video is accessed from a Web site, shared across instant-messaging services or emailed between friends.

Ze Frank has earned more than $5,000 through Revver by posting his stand-up comedy shows featuring rants on pop culture, stunts and dancing.
Clips featured on sites that are helping people earn money run from someone chugging soy sauce on to a child wading in a paddling pool on Blip.TV. Oddball antics, typically involving pets, are also big moneymakers (relatively speaking) in this arena. Revver, which has 30,000 videos in its system, says some users have earned more than $10,000 through the service and that many have earned more than $1,000. says that a video that racks up between two and three million hits, a megablockbuster in the online world, would earn several thousand dollars from the site.


At 7/12/2006 7:42 AM, Blogger idonothingallday said...

I'll report back on the traffic numbers at some point tomorrow.

At 7/12/2006 8:41 AM, Anonymous AquaDad said...


At 7/12/2006 4:07 PM, Blogger Marquisdejolie said...

Will fame change him? Will idonothingallday start doing things?

At 7/13/2006 9:02 AM, Blogger idonothingallday said...

fyi - a little over 20,000 extra page views yesterday

At 7/16/2006 1:01 AM, Blogger Marquisdejolie said...

"New Website Pays For Clips" ??


I feel like Homer Simpson yelling at Bart, only I'm not yelling, "BART!"

I'm yelling, "Edelman!"

At 7/16/2006 8:36 AM, Anonymous Anonymous said...

I can picture Marquis' hands wrapped around Edelman's neck.

At 7/17/2006 6:27 AM, Anonymous Anonymous said...

Hahaha I didn't know something like Revver existed online! I'm definitely posting my vids there.


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